27 Jun 16

Peter Lydon Picks up Three Cannes Lions

We are delighted to annonuce that our Samsung spot, directed by Peter Lydon, picked up two silvers and a bronze Lion, along with being shortlisted in five further categories. We are over the moon with the response it has had and delighted that we get to add the Lions to the D&AD & New York One Show pencils the spot has already received

The ad played on the idea of people watching TV & Films on poor quality screens and featured Kristian Nairn, who plays Hodor in the Game Of Thrones, giving the viewer a dressing down. The spot used device detecting technology to tailor the message directly to them by playing a relevant edit.